Optimizing Your LinkedIn Profile Photo

Use a headshot-style format photo following these guidelines:

Framing & Composition

• Use a head-and-shoulders or head-to-chest shot.

• Your face should take up about 60–70% of the frame (not too zoomed out, not too close).

• Keep the camera at eye level for a natural, approachable look.

Background

• A simple, uncluttered background works best (solid color, blurred office, outdoor neutral tones).

• Avoid distracting elements so the focus stays on you.

Lighting

• Natural, even lighting is ideal (avoid harsh shadows or overexposure).

• Face toward the light source—like a window—for clarity and warmth.

Appearance & Dress

• Wear attire that matches your industry norms (business formal for finance/law, business casual for tech/creative fields).

• Stick to solid colors; avoid loud patterns that can be distracting.

Expression & Posture

• A genuine, approachable smile is recommended—it builds trust and signals confidence.

• Good posture and relaxed shoulders help project professionalism.

Technical Quality

• High resolution, clear focus, and cropped correctly (LinkedIn displays photos as circles).

• Avoid selfies, filters, or overly stylized shots.

In short: A professional, well-lit headshot with a clean background, cropped from the shoulders up, looking approachable and confident.

Frank Manfre

Job Search Sherpa

www.jobsearchserpa.com

#linkedinphoto