Are Cover Letters Necessary?
- Frank Manfre
- 14 minutes ago
- 2 min read
I get this question often, and my reply is always, “Submitting one can’t hurt, but not submitting one can”. In addition, a well written cover letter is your chance to separate yourself from the horde of other applicants.
Sure, we all know that a human isn’t likely to read it, at least not initially. With 90% of employers using applicant tracking systems to scan applications, that task is generally left to Applicant Tracking System algorithms. But recruiters and employers do show a preference for cover letters from job seekers.
With a cover letter you can highlight your attributes, display your knowledge about the company and its operations, and express your enthusiasm and interest in joining them. It is also a great place to share a relevant STAR story the aligns with a key requirement for that position.
STAR Example: “With 10 years of experience as a customer service manager in the hospitality market and a strong skillset, I’m confident I can hit the ground running and make a significant contribution to the Acme Hotel team. With regard to optimizing the guest experience, on several occasions recently I was able to piece together where we had fallen short and was able to salvage our company’s reputation with the guest and win them over by______.”
When You Should Include a Cover Letter
The posting requests one. Be sure to follow instructions carefully.
You’re applying directly, not through a form that forbids attachments. A tailored cover letter gives context and personality.
You want to stand out. It helps you explain why you’re a good fit and shows genuine interest.
You’re changing careers or have gaps; a letter helps frame your story positively.
When You Might Skip It
The application portal doesn’t allow uploads or asks for “résumé only.”
The employer uses a short application form with questions that serve as a cover letter replacement.
You’re referred internally and the hiring manager already knows your background.
If Submitting by Email
If attaching your résumé to an email, the email body itself can serve as your cover letter. Be concise, personalized, and to the point.
Conclusion
While writing a cover letter that's specific to each job you apply for might not be a ton of fun, it will definitely boost your chances of securing an interview. Each letter should include references to that company's business and recent news. This conveys that you took the time to craft a letter, and didn't use a boiler plate template. In today's job market every little bit to gain an edge on the competition is well worth the effort.
Frank Manfre
Job Search Sherpa
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